Background
I wanted to use my skills for something good: a charity. I approached Battersea Dogs and Cats home and they became my private client, for over a year.

Insight
Humans gain from rescuing an animal at Battersea as well as the animal.

Idea
You need them as much as they need you

Who Needs Who?

I created a full 360 campaign for Battersea, pulled in favours to grade, retouch, edit, sound design and compose music.

I got into loads of press around the world, in Brand Republic top 5 global brand video, Adform top 5 worldwide, David Reviews 5/5 stars, AdWeek, The Drum and HUH Magazine to name a few.